By Gunther Estrada

It was just yesterday when I found myself driving north to Los Angeles for the Emerica video premiere “Stay Gold” taking place at a really nice theater in Hollywood ” Ford Theater blah bla”  a very spacious and comfortable building perfect for a memorable night of friends, skate and hammers…..and free beer. Got there 2 hours before the show and right into the VIP room with my Homie Eddie G. to slay some cold ones for the thirst.

STAY GOLD on the big screen.

After god knows how many hipster beers (PBR) we were finally ready to go up to the third floor to watch the video that on my opinion had created as much hype as the Lakai Fully Flared video premier…hmmm… well, almost. Little did I know, my mind will not be prepared for the visual massacre about to happen for the next hour or so.
Started with Brandon Westgate, His style reminds me one of my old time favorites “Cards” not only for the speed apply to every trick but also for the consistency when doing “make it or die” kind of tricks definitely my third favorite part of the video. When the time for Leo Romero finally came I was not on my right frame of mind specially when the tricks “UP” the hand rail started; Seriously man? shit, the k-gring up the rail was fucking amazing. I was just trying to recover from the craziness of all this shit when Andrew Reynolds part started and what can I say, just a different type of skating, the proper way to pop and float every trick; He just demolished every single spot he skated and definitely deserved the last part of the video.
Im not going to say anymore cause you need to go get the video when it comes out September 1st on Itunes, it is worth it plus you’ll be supporting the people that makes amazing videos like this one happen, so go get it !!
Here are some pics of the premiere.

Theatre entrance 2 hours before the premiere.

Eddie and lots of PBR

A little Sun Valley reunion with our old friends Jens Peterson and Bethany Conner Bagley.

Mario Rubalcaba's band "Earthless" before the Premiere. Iphones take trippy pictures...

August 18th, 2010 | Category: Uncategorized | Leave a comment

The Bright Tradeshow started today in Germany’s largest city, Berlin :) and our Sales rep Dino Vallas will be there with Choncordia AM Leon Horn. Dino will be taking wholesale orders so if you are interested in getting Choncordia products for your store please contact him at (0049) 17620695180 for the new Catalog and more information. We will be bringing you pictures and a complete review of the Tradeshow on Sunday. CFL !!

July 9th, 2010 | Category: Uncategorized | Leave a comment

By Giancarlo Zavalaga

Everything started Thursday when I picked up my friend Danny aka “Legañita” from the Tampa airport.  I haven’t seen him in a while and we had a good time catching up talking about all of our friends in Lima. Then we Skated at the park by my house before going to eat at a Peruvian restaurant where the food is really good,  when we finished eating we headed to the Skatepark of Tampa for a night session. Friday was the team manager’s contest and I couldn’t make it because I was working but I was able to go to the after party at Czar Club in Ybor City, which was insane.  Saturday, I arrived at 4 o’clock and all the pros were already there; Colin McKay, Peter Smolik, Pat Duffy, Ronnie Creager, Eric Koston, P Rod, Scheckler, T Pud and many others. This year wasn’t as good as the previous year but was still worth watching.  After the contest ended, we went to the Reservoir Bar which is where everybody hangs out for now until the Skatepark of Tampa (SPOT) opens its own bar called “The Bricks”. The finals were on Sunday and this time I made it out early to watch the whole contest. I wanted to see Luan Oliveira doing his crazy tricks again, he turned pro this year and he definitely didn’t disappoint. He did all his tricks perfect especially the switch heel bigspin 540.  P Rod was doing a perfect nollie 180 backside front foot flips on the pyramid like it was nothing; he had really good runs and was this year’s winner. Second Place went to Nyjah Houston and Third Place went to Keegan Sauder,  the Best Trick Award was given to Matt Miller for a crazy ass backside noseblunt.

That was all for this year, hopefully next year will be even better. Next up is Maloof in NY and I can’t wait to be there.

Here are some pics from the contest. CFL!!!!!

March 19th, 2010 | Category: Uncategorized | Leave a comment

We’ve been having some problems with the Store but everything is working flawless right now and the new line of pants will be uploaded today so come check back in a few hours for the update and tomorrow the new track jackets for Girls :).

March 17th, 2010 | Category: Clothing, Skate, Uncategorized | Leave a comment

Giancarlo has been Skating for almost 20 years, I met him in Lima back when he was 14 or 15 years old Skating the Razuri ledges with Marcelo and the rest of the Team TNT, Marcelo and him were the first guys I ever saw doing a noselide to crooked to noselide to crooked to noselide to crooked to noselide to crooked hahahaa…yeah!!!, it was a long ass ledge :), we became good friends and we still very close to this day. He joined Choncordia in 1993 and had his first video part a year and a half later. Giancarlo lives in Florida right now and he sent us some clips that we put together, as you can see he’s still ripping :), he is an amazing Skateboarder and we can’t wait for him to move to Cali in the Summer :). CFL!!!!

January 16th, 2010 | Category: Uncategorized | Leave a comment

From  everybody here at Choncordia  we hope you had a wonderful Christmas !!! we will have the 20% discount at the store till Dec 31st so if you forgot somebody on your list  you still have time ;), just enter the code SALE09 at the check out  :).

Happy Christmas kids !! Keep rolling !!

Photo: Gunther Estrada. Rider: Leon Horn.

December 25th, 2009 | Category: Uncategorized | Leave a comment

We know that times are hard and with Christmas coming you are probably looking for ways to save some “mula”. Well, here at Choncordia we have good news for you, 20% OFF on everything in the STORE,  so LISTEN to Skylar and go there to  get some stuff before is too late, remember that good things don’t last forever, in this case only until DEC 31st so what are you waiting for??, just click on the banner to go to the store and enter the coupon code: SALE09 at check out .

Yeeeeeeeeee!!!!!!!!

December 14th, 2009 | Category: Uncategorized | Comments (1)