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FEB 14: Starship PRO Series.

By Hali Estrada.

Skateboarding is not an easy thing to do and a lot of people quit after their 1st or 2nd year. It takes a long time to learn your first tricks and a lot of balls to keep Skating after you brake your first bone or tear a ligament (which hurts like hell) and it takes a lot more to keep Skateboarding for 10 or 20 years, then you become a lifer and the only reason is because you love it and because you understand that the true meaning of riding your board is having fun. I believe that Skateboarding is an Art and every time I see Jesus, Giancarlo and Sebastian Skating it only confirms my belief. I met Giancarlo back in 1991, he was just a kid and he was amazing on his board, his style is timeless and he’s been killing it since then. Jesus is one of the best Skateboarders I’ve ever seen, I met him when he was just starting and after only 3 years he was the best, he’s been literally destroying the Streets for more than 19 years. Sebastian is the youngest and I met him in 2004, his style is effortless and his consistency makes me mad, I wish I have the skills to do the tricks he lands so easy, he is a natural.

Ladies and Gentleman, it’s an honor for me to finally release the first PRO Boards of these fine Skateboarders; Giancarlo Zavalaga, Jesus Olcese and Sebastian Arrieta. The Starship PRO Series are taking off, pick yours before they are gone.

CFL.

FEB 03: Amateur Series #1.

By Hali Estrada

Our 3 amateurs have their own boards now; Ivan Villarreal, Luie Isais and Leon Horn; These kids are amazing and I wanted to surprise them with something special, they love Skateboarding and most of all they know that is about having fun, I gave them the 1st sample boards last friday and they were stoked, you guys are the best, thanks for being part of this. The “Am-City” decks are 100% Made in USA and only few will be made, we will be doing 2 Am Series per year and the second series will be coming in July so while you wait make sure to check their VIDEOS in the TEAM section, Im posting them right now so go check it out. The boards are available at the STORE and they will be super limited in production so if you like them go get one now, these kids are the future and the future looks great. CFL !!!!!!!!

JAN 23: Anniversary Board

By Hali Estrada.

It’s been more than 20 years since Choncordia started as a group of kids having fun with our Skateboards, unbeknownst to us Skateboarding was going to be in our lives forever and needless to say we fell in love with our “useless wooden toys”. My very first board was a fiber glass board with no graphics at all but that changed the day my brother and I sold our bikes (without our parents’ permission) to buy our first complete Skateboard. I remember that it had a drawing of a Skeleton doing a handplant on a gravestone, the board wasn’t a Powell or a Santa Cruz and the quality was horrible but it was our introduction to Skateboard graphics and I became obsessed with the colors and the images that went from just simple logos to highly detailed illustrations of monsters, cartoon characters and skulls.

From V. Courtlandt Johnson, Jim Phillips and Francesco Albertini to Natas, Andy Howell, Marc Mckee, Andy Jenkins, Sean Cliver, Evan Hecox and many others, they defined what Skateboard graphics were and ultimately what they are now; the late 80’s and the 90’s were the most inspirational time of my life.

My school books and my bedroom walls were soon filled with drawings and I started doing the first sketches for Choncordia. It was the beginning and I’ve done a lot of drawings since then but to this day I don’t consider myself an Artist like the masters I mentioned before and when people ask me about the meaning of my drawings I really don’t know what to say. I just do stuff that comes to my mind; sometimes they mean something but most of the time with no “deep” meaning at all. Trying to explain myself or looking for an explanation after the drawing is done takes the fun out of it. I did the Bottle graphic for the Anniversary board in 2008; we couldn’t release the boards at that time but now it’s finally available at the store in 3 color combos and we are going to release 4 more series this year starting this Friday so come back for the update. The Anniversary board is 100% Made in USA and is going to be very limited in production ( only 30 on each color ) so click on the pic to go to the store. :)

Somebody is probably going to ask me about the graphic and why I did it for the Anniversary board. You are welcome to look for the deeper secret meaning of the open bottle or the colors, but the truth is there isn’t one; I just think it looks cool :). CFL.